Surprise! I'm a writer, editor, and an astrologer. My other company is called Rebel Astrology. I offer readings and custom written reports. I also write content for brands and publishers like the ones listed below. If you're interested in hiring me to create astrology-related content, please get in touch.
A total eclipse plunges the world into darkness. In the absence of the sun, the world is cold. The shadows of night fall unexpectedly in the middle of the day. Monday’s total eclipse of the sun is about facing those shadows.
The shadow self is that within us which is untamed, deemed uncivilized and therefore repressed. Some call it the wild part of ourselves. Banished from the self, the wild can grow ugly and violent. But if given a healthy space in which to breathe, the wild is a vital part of the whole. Your shadow self can signal anger to protect you. It can connect you with other, equally flawed humans. It has lessons to teach you about yourself, about what you will and will not put up with, about what you want.
2017 Literary Horoscopes for Penguin Random House
I worked with Penguin Random House's Read It Forward team to create unique, entertaining website content that would capture readers' email addresses for the newsletter. I pitched the editor 2017 horoscopes with a year's worth of book recommendations for each zodiac sign. As an astrologer, I knew I could map out the year ahead, and as a book lover I had plenty of books in mind to help people ride the ups and downs of 2017.
This is one of the most successful pieces of content on the website. Read It Forward is still capturing email addresses from people who want to download their horoscope, and the editor continues to promote it in marketing channels. We plan to publish another set of literary horoscopes in 2018.
Data on the 2017 Literary Horoscopes
From January 1, 2017 - October 18, 2017:
- Read It Forward gained 8,800 newsletter subscribers.
- The horoscopes were downloaded over 10,000 times.
- The average time spent on the page was 1 minute 36 seconds.
- The page received 135,893 page views.
- 118,100 of those were unique page views.